Why wait for a record label?

PUBLISHED: 18:31 22 September 2010

Sam James, student and music producer

Sam James, student and music producer


A college student is about to release his debut album, and paid just £36 for the pleasure

Sam James is a 17-year-old who doesn’t have time to wait around for his mid-twenties to creep up on him.

The teenager from Welling spends his spare time in Bexley bedrooms creating floor-thundering House, Drum & Bass, Trance and Dubstep tunes, and within just three weeks he will have released his first album.

Gone are the days when the young and talented musicians had to traipse around London pubs hoping their latest song will be heard by a quietly glamorous record company executive, sat in a dark corner with a cigar and a sheepskin jacket.

With tracks recorded easily on any computer found in PC World nowadays, and with an internet capable of uploading entire movies within an hour, bright young things can bypass this mysterious character altogether.

Thus so, James has taken the fight for coverage to the listener. Having spent six months in his bedroom, disregarding sunlight in favour of craning over his laptop computer, the former Bexley Grammar pupil has produced 11 tracks for subwoofer consumption.

He’ll release them on iTunes via a website sponsor, and best of all, it has barely cost him a penny.

“I was doing promotional work, making a few tunes for my friends and I decided to start taking it a little more seriously when people said it was alright,” said James.

“I’d love to be signed to a label, but I figured it’s hard to get noticed and by the time I did, I might be 25 or 26. I didn’t want to wait that long.

The White Room is out on iTunes October 10. For more information about Sam’s material, visit

For the full interview, see Times Out in this week’s Bexley Times.

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