Bexley-born Jo Malone savours scent of success at Buckingham Palace ceremony

PUBLISHED: 07:00 19 November 2018

Jo Malone has been awarded a CBE in the Queen's Birthday Honours list. Picture: Victoria Jones/PA Wire

Jo Malone has been awarded a CBE in the Queen's Birthday Honours list. Picture: Victoria Jones/PA Wire


Entrepreneur Jo Malone has said her success is down to making “people smile and feel good” as she was made a CBE by the Prince of Wales.

The businesswoman who created her popular eponymous fragrance brand before selling it to Estee Lauder, also confessed her acute sense of smell had earned her the nickname “bloodhound”.

Speaking after the Buckingham Palace investiture ceremony she said: “Sitting there as a council estate girl in the ballroom, it was a really lovely moment.”

Ms Malone created her business empire after growing up on a council estate and leaving school aged 15 without qualifications.

Asked about the secret of her success she replied: “I think I make people smile and feel good and I think people love connecting with that sort of story of creativity and entrepreneurialism, it’s watching someone fulfil their dreams.”

After selling her brand she went on to start a new venture Jo Loves, to fulfil her craving to create new fragrances.

She said: “I missed working, I’m a girl that likes to be busy, so I started all over again and created Jo Loves.

“It’s a fragrance brand, I missed creating fragrances, it’s the only thing I can do really brilliantly so I went back and started again from my kitchen table, four plastic jugs to see if I could do it again.”

Speaking about her brief chat with the prince, who turned 70 on Wednesday, she said: “I did say ‘happy birthday’ and he said ‘well done’ and ‘congratulations’ and ‘here we are again’, I’ve met him many times before when he’s been doing his charity work, he does an incredible job.”


Welcome , please leave your message below.

Optional - JPG files only
Optional - MP3 files only
Optional - 3GP, AVI, MOV, MPG or WMV files

Please log in to leave a comment and share your views with other Bexley Times visitors.

We enable people to post comments with the aim of encouraging open debate.

Only people who register and sign up to our terms and conditions can post comments. These terms and conditions explain our house rules and legal guidelines.

Comments are not edited by Bexley Times staff prior to publication but may be automatically filtered.

If you have a complaint about a comment please contact us by clicking on the Report This Comment button next to the comment.

Not a member yet?

Register to create your own unique Bexley Times account for free.

Signing up is free, quick and easy and offers you the chance to add comments, personalise the site with local information picked just for you, and more.

Sign up now

Latest Bexley news

Wednesday, December 12, 2018

A large development in Erith has taken home a top award for regeneration.

Tuesday, December 11, 2018

Since Bexley Council launched its anti-litter campaign earlier this year, 1,000 Bexley residents have now made the commitment to pick up at least one piece of plastic litter a week.

Monday, December 10, 2018

Our reporter Liam Coleman met with the big man before a hectic few weeks.

Monday, December 10, 2018

Crossrail, London’s new east to west railway service, may be delayed even further and could require a £2billion funding boost, Transport for London (TfL) has confirmed.

Monday, December 10, 2018

A faulty filtation system in a fish tank is believed to have caused a fire at a care home in Thamesmead on Sunday (December 9).

Friday, December 7, 2018

Rail travellers are now benefiting from recently completed work to improve access to Erith Station and to enhance the forecourt and station building.

A Bexley man who was suspected in the racist murder of Stephen Lawrence has admitted being a kingpin in a £4 million drugs plot.

Thursday, December 6, 2018

A burglar who stole three cars from homes in Dartford and Bexley has been sentenced to four years imprisonment.

Most read news

Digital Edition

Read the Bexley Times e-edition today

Newsletter Sign Up

Bexley Times twice-weekly newsletter
Sign up to receive our regular email newsletter

Our Privacy Policy

Show Job Lists

Family Notices 24